Service Provider Case Study
Recruiting for a support centre build out
Our client
A global billion dollar networking systems specialist headquartered in the United States with a large presence in Mexico.
The Challenge
Our client needed to rapidly build a brand new support center in Mexico City. This required filling a significant number of critical positions within a tight time frame (one month), including Line 2 & 3 Optical Support Engineers, Network Management System Support Engineers, and Routing & Switching Certified Engineers (all Lines 2 & 3).
The Solution
Our team based in Mexico City were perfectly placed to help our client, literally from a geographical perspective and from an expertise point of view given our experience recruiting in the telecoms and technology spaces. By leveraging a comprehensive multi-channel recruitment strategy, our team in Mexico ensured a steady flow of qualified candidates to fulfill everyone one of our clients open positions.
Our Approach
- Targeted Outreach: Utilized our extensive CRM database to directly reach out to potential candidates residing in Mexico.
- Amplified Reach: Leveraged our large social media presence, promoting the open positions organically through their LinkedIn page with 300,000 followers (and over 3 million impressions), and through paid advertising targeting a precisely defined audience matching our client's requirements.
- Engaging Networks: We extended our reach further by promoting the roles to their active LinkedIn group of 30,000 members and their Facebook audience of over 50,000 followers.
- Website Optimization: Open positions were strategically posted on our website, which receives approximately 20,000 monthly visitors, with built-in technology on our job application forms qualifying candidates who are based in Mexico, and have a valid right to work. Ensuring only relevant candidates apply.
- Referral Program: We actively tapped into their network of pre-vetted candidates, requesting referrals for suitable positions.
The Results
Our multifaceted approach yielded impressive results:
- Rapid Candidate Placement: Within the first two and a half weeks, we successfully placed 10 candidates, exceeding 20% of the client's total hiring needs.
- Project Completion Ahead of Schedule: Our client filled all 49 required positions in less time than anticipated, with our team in Mexico City playing a crucial role in achieving this milestone.
- Client Satisfaction: Our client expressed their sincere gratitude regarding our partnership, highlighting our professionalism, responsiveness, and instrumental role in the successful completion of the project.
In Conclusion
This case study demonstrates the effectiveness of our Mexico team's comprehensive recruitment strategies. By combining targeted outreach, social media engagement, website optimization, and a referral program, we delivered a rapid and successful hiring solution for our client's critical support center build-out in Mexico.